The restaurant offers food delivery: 45% of survey participants.

Responses included:Įase of online ordering process: 55% of survey participants.Ībility to place food orders online: 53% of survey participants.Ībility to place a food order from your mobile device: 46% of survey participants. Customers expect restaurants to use technology that provides a seamless dining, ordering, and delivery experience.Īs part of Hospitality Technology’s 2021 Customer Experience Survey, participants were asked about the food delivery and takeout technology features that influence their decision to choose one restaurant over another. Owning and operating a restaurant now requires a digital-first mindset. Today’s Customers Demand Online Ordering & Delivery Apps Before rushing to join a third-party platform such as Grubhub or DoorDash, you need to understand how much you’ll pay in fees per platform. However, third-party delivery apps come with steep fees that, if left unchecked, can eat away at a restaurant’s profit margin. Today, the online food delivery industry boasts an expected annual growth rate of 9.69% with a projected market volume of $96,372 million by 2026.įood delivery apps are no longer just a competitive advantage for successful restaurants- they’re a requirement. When COVID-19 forced citizens to stay home and restricted indoor dining, restaurants rapidly embraced online food delivery and leveraged third-party apps to connect with and manage customer orders. The rise of food delivery apps took place long before the COVID-19 pandemic.īetween 20, online food delivery grew 300% faster than dine-in ordering, with experts projecting that online food delivery would soon account for up to 40% of a restaurant’s total revenue.

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